WhatsApp again tops YouGov BrandIndex’s annual brand health rankings for Malaysia. In a list featuring a large number of global brands, the messenger service reigns supreme for the second year ...
YouGov finds many Malaysians would allow brands they like to use them for advertising in unusual and personal ways
Half the public ‘would probably not eat’ artificial meat grown in a laboratory – but men are more likely to try it
New YouGov Omnibus research finds that 92% of Malaysians think businesses have a responsibility to do social good, suggesting that corporate social responsibility (CSR) ...
YouGov’s new Brand Boycotters report explores the nature of consumers that stop using a brand, and underlines how vital it is to placate their ...
Fast fashion has transformed the way we shop. The latest YouGov Omnibus research reveals the extent of clothes waste in Malaysia
When people look for love, what is thing they prize most highly? A new 20-country YouGov international study examines which attributes people most prioritise ...
Malaysia Social is seen as the most respectable online dating platform
New YouGov research also reveals social media is missing a trick by ignoring baby boomers
Visions of a utopic society, where robots do all the work while humans enjoy all the leisure, have largely come and gone. New YouGov ...