WhatsApp tops YouGov’s annual Malaysian BrandIndex Buzz Ranking
WhatsApp comes in first for the fourth year in the row
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Shopee most recommended brand amongst Malaysians
Shopee has the strongest brand advocates among Malaysian consumers, new analysis from YouGov BrandIndex reveals.
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Malaysians divided on a third national car project
Eight out of ten Malaysian car owners drive either a Perodua or Proton
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Four of ten Malaysians support legalisation of medical marijuana
Stances on legalisation differ amongst genders, income groups and illnesses.
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Malaysian millennials praise AirAsia as top brand
Examining the most positively talked about brand amongst those aged 18 to 34
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WhatsApp is the most positively perceived brand in Malaysia
WhatsApp again tops YouGov BrandIndex’s annual brand health rankings for Malaysia. In a list featuring a large number of global brands, the messenger service ...
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Half of social media users would let brands sponsor their photos
YouGov finds many Malaysians would allow brands they like to use them for advertising in unusual and personal ways
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No demand for fake meat
Half the public ‘would probably not eat’ artificial meat grown in a laboratory – but men are more likely to try it
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52% of Malaysians believe businesses have a responsibility to prevent environmental damage
New YouGov Omnibus research finds that 92% of Malaysians think businesses have a responsibility to do social good, suggesting that corporate social responsibility (CSR) ...
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30% of Malaysian consumers have boycotted a brand
YouGov’s new Brand Boycotters report explores the nature of consumers that stop using a brand, and underlines how vital it is to placate their ...
