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Oscars nominations influence just 12% of cinemagoers

Oscars nominations influence just 12% of cinemagoers

It’s official. Awards season is upon us again and this week’s Oscars will define the big Hollywood winners from the past year. But rather than focus on the past, YouGov, ...

  • The fallout from Ford’s withdrawal from Indonesia one year on

    The fallout from Ford’s withdrawal from Indonesia one year on

    It hasn’t been ‘business as usual’ for the automotive industry in recent years. While we were shocked to learn about Volkswagen’s global emissions’ scandal ...

  • Almost 40% of APAC respondents have already broken their New Year’s resolutions in February

    Almost 40% of APAC respondents have already broken their New Year’s resolutions in February

    YouGov research finds that as much as 96% of APAC respondents have made vows to themselves for 2017. While saving resolution is the most ...

  • Despite the m-commerce hype just 15% of APAC consumers used apps to buy apparel in the past year

    Despite the m-commerce hype just 15% of APAC consumers used apps to buy apparel in the past year

    New YouGov research reveals 39% of consumers believe retailers will close physical stores as online shopping becomes more popular

  • Fish is the most popular dish to bring in the year of the Rooster

    Fish is the most popular dish to bring in the year of the Rooster

    New YouGov research reveals instant messaging services are most popular means of sending new year’s e-greetings

  • Global survey: 2016 has been a bad year for the world

    Global survey: 2016 has been a bad year for the world

    A new YouGov survey of 23,000 people in 21 countries takes a look at how people feel about the year that has passed and ...

  • APAC respondents would most like to see new Formula 1 race in Hong Kong

    APAC respondents would most like to see new Formula 1 race in Hong Kong

    New YouGov research reveals Ferrari, Red Bull, Shell and Mercedes are the brands most associated with F1

  • Over half of APAC consumers will exchange gifts during Christmas

    Over half of APAC consumers will exchange gifts during Christmas

    With Christmas just around the corner consumers are gearing up for another year of festive merriment. But how will people in Asia Pacific be ...

  • US presidential election result sends shockwaves through APAC

    US presidential election result sends shockwaves through APAC

    New YouGov research reveals widespread reservations about Trump’s victory, particularly among women and young people

  • International survey: globalisation is still seen as a force for good in the world

    International survey: globalisation is still seen as a force for good in the world

    Of 19 countries surveyed worldwide, in 18 more people see globalisation as a force for good rather than bad in the world

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